For an ad free public transport
Our public transport is filled with ads, and for every year that passes, SL (the public transport company in Stockholm) seems to find new places to fill with even more of them. Advertising is so deeply entrenched in the public that we seldom reflect about what an ad free public sphere would look like. Even the thought of an ad free public transport seems daring, almost utopian, and it is definitely not something that SL are discussing. But why is that so, and what does it mean that we are auctioning out the right to form the views of hundreds of thousands of commuters to the highest bidder?